Case Studies

SMASH

"SMASH, Long Island's premier table tennis destination, offers a unique blend of competitive play, delicious food, and refreshing drinks. Guests can enjoy leagues, lessons, and casual games in a vibrant atmosphere* *The business dissolved at the beginning of the COVID-19 pandemic."

Industry

Hospitality

Location

New York

Resouces

Challenge

Our challenge was to equip this innovative hospitality business to stand out in the crowded NYC nightlife scene. We achieved this by crafting an engaging brand experience that entices locals to discover a fresh take on the bar scene.

Solution

Through in-depth research and competitor analysis, we crafted a distinct brand identity that set our client apart in the crowded marketplace. This brand experience seamlessly translated across all touchpoints, from their website and social media to third-party booking platforms.

Furthermore, we ensured brand cohesiveness by collaborating with the general contractor to execute our interior design vision. From sourcing and curtaing the shopping list to overseeing installation, we brought the brand to life within their physical space. Our ongoing partnership extended to social media management and website maintenance, guaranteeing a consistent and impactful brand experience.

Results

Related Works

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